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WHO WE ARE

Purely Africa is a movement dedicated to celebrating and uplifting the vibrant essence of Africa. Rooted in authenticity and driven by empowerment, our mission is to honor Africa's rich heritage, shape its present, and inspire its future. We aim to create a global community connected by the true spirit of Africa.

Our Core Values

01

Authenticity

  • We are committed to curating and sharing genuine African experiences that honor the continent's diverse cultures and traditions. By showcasing the true essence of Africa, we ensure that descendants of enslaved Africans and their communities receive an unfiltered and accurate representation of their heritage.

02

Empowerment

  • Our mission is driven by the empowerment of African communities and their global descendants. Through education, tourism, and trade, we aim to provide opportunities for growth, self-sufficiency, and prosperity, enabling individuals and communities to reconnect and thrive together.

03

Community Consciousness

  • We prioritize the well-being and upliftment of African communities and their descendants. By fostering a deep understanding and appreciation of Africa's past and present, we build a collective consciousness that supports sustainable development, social cohesion, and a united purpose.

04

Innovation and Education

  • We believe in the power of education to reconnect descendants of enslaved Africans with their roots and shape Africa's future. By promoting innovative educational initiatives and lifelong learning, we empower individuals with the knowledge and skills needed to contribute to their communities and the global economy.

05

Sustainable Tourism

  • Our approach to tourism is rooted in sustainability and reconnection. We strive to promote responsible travel that benefits local communities, respects the environment, and provides enriching experiences for visitors, fostering mutual understanding and respect between Africans and their global descendants.

06

Economic Prosperity

  • We are committed to contributing to Africa's economic growth through trade and commerce, uniting Africans and their descendants around the shared goal of economic prosperity. By supporting local businesses and facilitating fair trade, we help build a prosperous and resilient economy that benefits all stakeholders.

What We Do

EduTourism - Education & Tourism

We offer carefully curated programs that provide immersive experiences celebrating the authenticity of African culture. These programs are designed to teach descendants of enslaved Africans and descendants of slave owners about their heritages, fostering unity among the diaspora and contributing to the rise of Africa. Through workshops, seminars, and cultural immersion, participants gain profound insights into African history, traditions, and contemporary issues, fostering a sense of community and shared purpose.

Skill Development Initiatives

We provide training and development programs that equip individuals with the skills needed to contribute to their communities and the global economy. Our initiatives focus on areas such as entrepreneurship, technology, and sustainable development, empowering participants to drive economic growth.

Trade & Business Development Services

Our business development services assist entrepreneurs and small businesses in Africa and the diaspora to grow and succeed. We offer mentorship, networking opportunities, and access to resources that drive innovation and economic prosperity.

Market Access and Partnerships

We create opportunities for African businesses to access global markets and form strategic partnerships. Our trade services focus on connecting businesses with international buyers, fostering collaboration, and promoting economic growth that benefits all stakeholders.